So I'm one of those who always goes to the drugstore to get inserts. Let's be honest, those break down and have hardly any bounce to them after some wear. They also can move around a lot within the shoe and they do NOT look cute. These SoftSurround inserts however are AWESOME! Lots of support and the foam is super good. I can tell it will last a long time. Plus, they are CUTE! I like looking at them inside all of my booties. Yes, bought them for all my pairs, but definitely size up a half size or 1 full size on your shoes!! That way these will fit great.